Real estate thrives on visibility and connection. Your ability to stand out, communicate your value, and maintain a presence in the minds of potential clients can significantly influence your early success. This is where promotional marketing and strategic branding come into play, offering tools that keep you ahead in a competitive landscape.

Markful helps new real estate agents or experienced agents opening their own brokerage with new products to make their marketing shine. This is why we're confident that the following top promotional items can boost your visibility and put you on the path to success in your first year.

How Do First-Year Real Estate Agents Succeed?

The real estate market is competitive, but that doesn't mean you can't thrive as a new agent. Strategic marketing and branding are key to setting yourself apart. High-quality promotional items put your name out there, make you memorable, and open doors to conversations with potential clients.

5 Top Promotional Items for New Real Estate Agents

1. Business Cards

Timeless and essential, business cards are a must for real estate agents. Your card should feature your:

• Name and title

• Contact information (phone, email, website)

• Branding (color scheme, logo)

• Headshot (optional, but highly recommended)

Pro Tip: Opt for premium cardstock and finishes that make a strong impression. Markful offers various options for business cards, including rounded corners and soft-touch finishes to stand out.

2. Signage

High-quality signage is essential, from eye-catching yard signs announcing a new listing to directional signs for open houses. Make sure your signs are:

• Easily readable

• Contain clear calls to action (i.e., "Just Listed," "Open House Sunday")

• Maintain compliance with your brand's color scheme and logo

The Markful Difference: Markful offers customizable templates for various types of real estate signs.  Browse our gallery of options and select from a variety of materials, frames, and sizes to fit your needs and budget.

3. Name Badges

Name badges are huge for networking events, open houses, and any event where potential clients are present. A simple yet effective way to display your name and affiliation, name badges help:

• Establish credibility

• Project a professional image

• Make you more approachable

4. Apparel

Branded apparel allows you to advertise your profession on the go. With Markful, you can choose from brands you already wear and love like Nike, The North Face, Brooks Brothers, TravisMathew, and more. Consider these options:

• Casual and Customized: Choose hats or customized logo t-shirts for running errands, weekend events, or open houses in relaxed settings.

• Professional Chic: For client meetings or office days, opt for polo shirts, blouses, or jackets embroidered with your name and company logo.

5. Calendars & Schedules

Promotional calendars and baseball schedules are a classic and highly effective way to stay top of mind with your clients throughout the year. Here's what to consider:

• Sports Fans: Markful offers schedules for major sports teams personalized with your contact information.

• Customizable: Create your own calendar featuring beautiful images, seasonal themes, or local events.

Pro Tip: Distribute calendars or schedules at open houses or as a thank-you gift to clients after closing.

Order Your Promotional Items at Markful

Markful simplifies the process of creating brand-compliant promotional materials. We offer shops with pre-approved brand-compliant templates for agents affiliated with major real estate brands, like RE/MAX and Berkshire Hathaway. Simply select your brand and personalize your details, and your items are ready to go!

Need more flexibility or don't see your brand represented? Create your own custom Shop! Upload your logos, design your own templates, and save them for easy reordering by yourself or your team.

We understand the importance of brand consistency and making your mark. That's why we offer both options to help you achieve your marketing goals efficiently and with confidence.

Start building your brand today! Explore our selection of branded shops or set up your custom shop.